Various industries are now embracing a packaging shift from flexible packaging solutions that are more exposed to vulnerabilities to rigid packaging solutions whose durable nature makes them great for the packaging of any type of product. This packaging shift has not only affected the packaging industry to innovate its product but the entire industry seems to gain benefits with this unique sturdy packaging solution to make a difference among the others. When different types of products are being introduced to the market every day, the need for giving increased exposure to the products in terms of aesthetics and protection becomes more profound. And when nothing seems to be a better packaging option for the different products, the rigid boxes become the best packaging alternative to the packaging that might look protective in visual but in actuality, they aren’t.
As the name suggests, the rigid packaging boxes are quite very rigid in nature and offer the most protective packaging to whichever product is packaged into the boxes. This innovative packaging solution that comes in different packaging styles is designed particularly to withstand any external influence that can increase the product’s vulnerability to damage and breakage. However, the protection level offered by rigid packaging is quite better than the other packaging styles but at the same time, it is comparatively an expensive packaging approach that offers the desired level of protection to the products.
Rigidity and flexibility are the packaging attraction
Different types of products require different packaging solutions that enhance the product’s attractiveness in the most attractive manner. When every product is different from the other, it becomes more challenging to find accurate packaging to encase the different products in the most attractive and protective manner. Due to an extensive array of products, the one size fits all packaging approach doesn’t implement for all. Owing to the different nature and type of the product, industries need to deeply scrutinize the packaging requirements of the product before deciding on the final packaging solution. Be it flexible packaging or rigid packaging, every product needs to be packaged and showcased in the most appealing yet protective packaging that protects the product’s content to a maximum level.
The protection offered by the rigid packaging boxes is something that is unparalleled but at the same time, the safety and protection offered by flexible packaging like pouches, bags, and other flexible containers are also giving a more protective packaging impact without causing any damage to the product. Depending on the different product packaging demands, the industries can either go for rigid packaging or flexible packaging to fulfill their packaging needs in the most compelling manner.
Differences that make rigid and flexible packaging distinguishable
When both of these unique packaging solutions have vast areas of application, it becomes quite difficult to narrow down the packaging opinion to one. Since both these packaging solutions offer numerous benefits depending on the products that are being packaged and presented, there are various key differences that will make the packaging choice easier and instant.
The durability of the packaging
When it comes to offering maximum durability to the product, there is nothing better than the idea of acquiring Rigid Boxes. Since this packaging solution is known for its strength, no matter whichever product needs to be packaged, it will offer maximum protection to the product. Whereas, flexible packaging has low durability as compared to rigid packaging. This packaging solution is not good to go if the product needs to be transported to far distant places.
Weight of the packaging
The rigid packaging boxes made with thick packaging materials make them comparatively heavier than the flexible packaging in weight. On the other side of the spectrum, the flexible packaging solution is light in weight as compared to the rigid and is the best packaging solution for food items. The lightweight of the flexible packaging makes it easier for customers to easily carry around the products without any hassle. While the rigid boxes do not provide easy handling convenience due to their heavyweight.
Customization of the packaging
When it comes to the customization of both types of packaging, flexible packaging is quite very easy to customize. This packaging is print-friendly as different printing methods can be used to print different designs on the packaging. While the customization of the rigid boxes is an expensive approach. Since, these boxes have a large surface area, more printing needs to be added to the boxes to make it look more appealingly attractive.
Sustainability of the packaging
The environmental impact caused by both the packaging depends on the packaging materials that are being used. The packaging material used to make rigid packaging boxes cannot be recycled and has significantly increased carbon footprint while the flexible packaging made with recycled packaging material makes recycling easier and does not cause any harmful packaging impact on the environment which retains the sustainable nature of the environment.
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