TCV Leads Hotmart's US$130 Million Funding Round - What Does This Mean for the Company?

Hotmart Company, an influential cloud-based platform that enables creators to develop, operate, manage, and expand their digital businesses, declared today that it has secured US$130 million as part of its Series C financing round headed by TCV. Alkeon Capital was also involved in the round. The company's official valuation wasn't made public yet; nevertheless Hotmart persists in building on its pre-existing unicorn status. These funds will be used to promote growth through product advancement and global expansion both organically and through acquisitions.

Hotmart Company Raises US$130 Million in Investment


Hotmart, the Brazilian e-commerce platform for digital products, recently announced that it has raised US$130 million in a new investment round led by TCV, a leading global growth equity firm. The new funding will be used to accelerate Hotmart’s growth and expand its presence in Latin America and beyond. 

Hotmart Series TCV

Hotmart is a Brazilian e-commerce platform that enables digital product creators to sell their products online. It was founded in 2011 and has since become one of the leading.

This financing arrives as Hotmart witness’s considerable growth and progresses in its internationalization. The platform has creators in one hundred nations, offering digital products and services to millions of customers in 100 countries. Last year, Hotmart went into a business combination with Teachable, a New York corporation that is a key player in the U.S. market. As a result, the combined GMV processed via the platform had over twofold increase compared to the preceding year.

Hotmart, CEO

We are at the forefront of the passion economy, helping creators build online businesses beyond content monetization. Hotmart, the CEO and co-founder, is fuelled a new model of internet-driven entrepreneurship by providing creators with the tools they need to leverage their knowledge.

We are delighted by the commitment of our present shareholders, including Koolen & Partners, General Atlantic, GIC and Accomplice. Since commencing operations we have had the benefit of relying on the expertise and business backing of worldwide long-term supporters, and this deal with TCV further bolsters our shareholder base," adds João Pedro Resende. "TCV has backed technology companies at the top of their domain such as Netflix, Spotify, Airbnb, Facebook and LinkedIn. We are thrilled to welcome the fresh shareholders and utilise their knowledge to carry on expanding our enterprise.

According to Neil Tolaney, General Partner at TCV, Hotmart is one of the largest digital enablement platforms for creators around the world to share their knowledge and do what they love. In order to empower entrepreneurs worldwide to achieve their dreams, we are delighted to work with JP and his team."

About Hotmart Company

As one of the world's leading digital enablement platforms, Hotmart has a diverse and rapidly growing ecosystem of creators and consumers. With its all-in-one, cloud-based technology platform, creators of all sizes can easily build, run, manage, and grow their digital businesses.

Founded by João Pedro Resende and Mateus Bicalho in 2011, the company has around 1,300 employees in 12 offices around the world (Netherlands, U.S., Brazil, Spain, Mexico, Colombia and France), and many open positions available – especially in Product, Development, and Growth areas. If you want to learn more about Hotmart, and our exciting career opportunities

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